LONDON — Sydney Sweeney is again because the face of Jimmy Choo’s fall 2025 promoting marketing campaign.

The “Euphoria” actor poses in opposition to a backdrop of an intimate photograph shoot set with lighting gear and a director’s chair seen within the marketing campaign whereas sporting the model’s Tylor 60 heeled loafers, Isa 80 and Scarlett 95 pumps, and carrying the Bar Hobo bag in a zebra print and a brown suede,

“I all the time assume that the sneakers end an outfit, reveal persona and alter the temper. For autumn the low idler, Tylor, is essential — good, purposeful and enjoyable when she is adorned with a drizzle of crystal fringes — simply how Jimmy Choo does a idler,” artistic director Sandra Choi instructed WWD.

She added that the marketing campaign is a reinforcement of the “energy of sneakers and equipment to rework, appearing out the potential characters. The notion that glamour is a sense.”

Sweeney made her marketing campaign debut with the British luxurious equipment model in Could 2024 for the spring 2024 marketing campaign shot in Palm Springs, Calif.

In one of many fall 2025 marketing campaign pictures, the actor is sporting blue denim denims together with her Jimmy Choo loafers.

The actor has grow to be a subject of debate in current months and the topic of social media criticism after showing in an American Eagle Outfitters’ fall denim marketing campaign titled “Sydney Sweeney Has Nice Denims.”

In line with trade sources, Jimmy Choo’s fall 2025 marketing campaign was shot earlier than the U.S. retailer’s marketing campaign.